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The Song and The Sea

I believe in the power of a signature product with an inspiring wardrobe purpose. A brand that stands for an engrained emotion in people’s minds, the vision, quality, how it’s made and the epic ethos behind it. Perhaps then you have achieved a sustainable design, simply because you have created something innately non-disposable.

For me, that is the difference between an heirloom and a landfill.

Manifesto: 001.01

Release Date: SS 2020

Excursus

I embrace the emotion that travels through a brand universe that goes beyond ordinary commercial pathways. To invoke, provoke and evoke, to inspire and comfort, to enable the ritual of dressing and undressing in the most expressive way. All the while finding a voice in the simple gestures.

I would like this brand to translate emotions into products and memories with the ultimate ambition to be both possessed, treasured and loved.

Manifesto: 001.02

Release Date: SS. 2020

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